Facebook Twitter Instagram LinkedIn YouTube

Insider Insight

Telling Captivating Nonprofit Stories Through Video

 

When people think of nonprofit videos, their minds may instinctively recall a clip of Sarah McLachlan holding a puppy. The emotional ASPCA commercial may have been one of the organization’s most successful campaigns, but nonprofit videos can and should go beyond the scope of pulling heartstrings. They are essential to raising awareness, establishing credibility, generating donations, and encouraging volunteers.

ASR Media Productions’ skilled storytellers combine powerful visuals, sounds, and actions to increase recognition and communicate to audiences. Did you know that videos lead to a 54% increase in brand awareness? Videos showcasing staff, volunteers, and client stories bring an organization’s impact to life and help build lasting relationships. Even without words, footage depicting services gives audiences an inside look at the people involved and how they are helped.

“Video is a fantastic way to forge bonds with your community and leave a memorable impression,” says Vice President of Production and Operations, Katie Santana.

Our team amplifies client voices to help them reach new audiences and surpass goals.

The #ASRTeam recognizes that campaigns fund essential operations and we partner with clients to develop media that sparks inspiration and action. From helping your organization issue a call-to-action to producing a virtual or hybrid fundraising event, ASR Media creates what you need to tell your story and establish connections. In fact, a Google study found that 57% of people who watch a motivational video will make a donation.

ASR Media has worked with dozens of nonprofits since 2012, and the team understands how delicate sharing impact stories and testimonials can be. We take personal experiences and transform them into respectful messages that touch hearts and share missions, leading to engagement and support. 

 
 

Nonprofits provide assistance to those who need it most. Let us help you connect to your audience in 2021. ASR Media offers award-winning experience and a dedicated team to assist as you advance your mission. Whether planning a virtual fundraiser or simply sharing your story on social media or your website, working with ASR Media Productions will uncover video opportunities to build and shape your organization’s impact. 

 
Ashley Russo