The Team

Ashley Russo

Ashley S. Russo is the President and Executive Producer at ASR Media Productions. She received her B.A. in Journalism from New York University. Ashley has worked in television and media for over 15 years, producing for NBC Today Show, Bloomburg Business News, Weather Channel, and Ruder Finn PR. Her favorite project since founding ASR Media Productions was Education for All: The Vision of Ed Donley, a documentary about the inspiring former Air Products President/CEO and philanthropist Ed Donley. Ashley is a mother of two, aspiring sommelier, walking cookbook, and master glue artist specializing in Middle School projects.

Katie Wallace

Katie Wallace is the Director of Photography and Senior Editor at ASR Media Productions. A graduate of DeSales University with a B.A. in Television and Film, Katie previously interned for the Boy Scouts of America and worked as a freelance editor. Katie was recently recognized as one of the Lehigh Valley's “Finest Under Forty” by the Cystic Fibrosis Foundation and is a member of The United Way of the Greater Lehigh Valley's Emerging Leader's Society. As a former gymnast, Katie particularly enjoyed filming a segment with the Parkettes Gymnastics Training Center and 2012 Olympic-Alternate Elizabeth Price. In addition to her talents in production, Katie also specializes in handstands, remembering everyone's birthdays, and pairing the right necklace with an outfit.

Tina Hasselbusch

Tina Hasselbusch is the president of Social T Marketing & PR, a boutique communications and marketing firm. She is the also Director of Marketing & Communications for ASR Media Productions - creators of The PEAK TV. Tina is very involved in the community, serving on the Executive Board of the Women’s Business Council, co-chair of the 2016 and 2017 Lehigh Valley Women’s Summit, and a board member for Donate.Local.Simple. She is a committee member for Lehigh Valley Athena International Awards, Lehigh Valley Food and Wine, and St. Luke’s Auxiliary. Preparing the next generation of female leaders is a priority for her and Tina successfully tutors college students through internships, is a mentor for young women entering the workforce, and regularly hosts shadow opportunities for high school students. She earned an Emmy® award nomination in 2017 for her work on The PEAK TV, was recognized as a 2017 Woman of the Year by Bethlehem YWCA, named a 2017 Woman of Influence by Lehigh Valley Business, and was a Lehigh Valley Style Woman of Style in 2015. Tina is a Temple University alum, has an MBA from Drexel University, is married to Rich and mom to Max, Sam, Clare and Will.

Dylan Sweeney

Dylan has been Lead Camera and Editor for ASR Media Productions since 2015. After earning a degree in Electronic Media from Kutztown University, Dylan worked as a freelance videographer for several years. He has been involved with everything from real estate tour videos to music videos and is up for any challenge. When he isn’t behind the camera Dylan is probably reading comics, playing Magic: The Gathering or listening to bands that are still really mad at their parents.

Abby Mutschler

Abby Mutschler is the Senior Editor for ASR Media Productions. She is a graduate of DeSales University with a B.A. in Television and Film. Prior to joining the ASR team, she worked as the Head of the Lighting and Grip Department at Clark Media in Bethlehem, PA. She is currently based out of Charleston, South Carolina. When Abby isn't editing, she can be found playing Softball & Flag Football, laying on the beach, or watching documentaries on Netflix.

Katie Pressler

Katie Pressler is the Associate Producer at ASR Media Productions. She is a recent Kutztown University graduate who received her B.A. in Electronic Media. After previously completing an internship with ASR, Katie officially joined the team in the Fall of 2017. While at Kutztown, Katie was involved in KUTV-Newsbreak as on-air talent, was a member of the National Broadcasting Society, and served as VP of Member Development for her sorority, Alpha Sigma Tau. In her free time, Katie likes to spend time at her shore house in Long Beach Island and hang out with family and friends.

Stephanie Mettler

Stephanie Mettler is a Coordinating Producer at ASR Media Productions. After graduating from Northampton Community College with an associate’s degree in communications she continued on to Temple University earning a B.A. in Media Studies and Production. While studying abroad in London, Steph interned at a filmmaking company Movidiam. When she’s not on-set or scheduling guests, Steph enjoys traveling, attending concerts and hockey games, and spending time with friends and family.

Ashley Blair

Traveling hardly five minutes from her hometown of Bethlehem for college, Ashley graduated from Lehigh University with a BS in Marketing, hoping to begin a career in digital media and advertising. In September 2017, Ashley was thrilled to join Tina in launching her new business, Social T Marketing & PR, as a Marketing Coordinator thus becoming an important part of the ASR Media team. While at Lehigh, Ashley was the Director of Social Media and PR for Fusion, Lehigh’s student-run design agency, and the Assistant Vice President of Membership Recruitment for her sorority, Alpha Omicron Pi. When not snapping pictures and creating fun content, Ashley can be found exploring Pinterest and Instagram, her go-to social media platforms, for lifestyle and content inspiration.

Dakota Reinike

Dakota is the Digital Producer at ASR Media Productions. Originally a native of New Paltz, New York, Dakota fell in love with television development while pursuing her B.A. in TV/Film at DeSales University. She completed an internship with ASR Media as a Production Intern and was thrilled to officially join the team following her graduation in May 2018. On the side, Dakota frequently teams up with friends to create music videos and short films with local talent of the Lehigh Valley. When she’s not creating content or managing social media, Dakota loves to write, interact with any kind of animal, and sing while playing her piano.